Personally, I am very proud of iMatrix success. It is very specific product with very narrow niche on a market but still has great feedback from useres worldwide!Today, I would like to give you some figures behind the project.
As you could notice, I did not update application long time. Most inportant reason is, of couse, I was busy porting application to official platform based on iPhone SDK. Second reason is that I wanted to see real usage of iMatrix, not a big splashes after each update and presence in "Recent Packages" in Installer.app ...
Now just figures:
1. Number of registered installations is more than 310'000. I call installation as "registered", if user installed application and performed some activity in application like registration, activation or 2D code recognition. This number is based on unique iphones on those application is installed. Please note, I do not collect IMEI because I take care about privacy of my users. Instead, I use hash function based on IMEI to generete unique identifier of mobile phone.
2. 85'000 users used application at least two-three times for scaning iMatrix codes.
3. More than 15'000 users use iMatrix application frequently. Yes, it is 5% from registered installations and I am sure it is a lot taking into account specific area for application.
4. About 70% of the users are from USA. 25% - Europe and the rest is for Russia, China and Brazil.
5. At best days, I have about 10.000 unique visitors on iMatrix site with average about 500.
Well, now I need your comments :))
Tagi: narrow niche, th number, e care, secd, reas, sashes, figures 1, phe, imatrix, hash, bil, three times, ing, russia, presence, statistics, china, europe
